Young people today are exposed to many different messages about substances like cannabis, vaping products, and alcohol. Social media, advertising, and peer influence can sometimes make these substances appear harmless or socially acceptable. However, learning the facts is important for making informed decisions. Because the brain continues to develop throughout adolescence, substance use can affect memory, attention, and emotional well-being.

Education helps youth understand the short- and long-term impacts of substances, recognize situations where they may feel pressured to use them, and learn strategies to make healthy choices.

Why Primary Prevention Matters

Primary prevention aims to prevent the initiation of substance use, especially among youth. This stage is typically the most effective stage to intervene.

What Community Coalitions Do

Community coalitions like Chinatown360 bring together partners from multiple sectors to address the local conditions that increase risk for youth substance use.